From negligible D2C sales to ?2Cr+ a month
Building an independently controlled, scalable growth engine for Infinix India.
total sales, Apr–Jun 2026
76%orders
46%sessions
132%average order value
20%Infinix India’s existing website primarily served as a brand-information platform rather than a revenue-focused D2C store. The brand needed a locally controlled ecommerce platform designed to deliver better customer experiences, faster execution and sustainable online sales growth.
Sales through the brand’s own website remained negligible.
Local changes were slower, and the India team had limited ownership of the D2C roadmap.
The ambition was bigger than a migration: create an owned D2C capability.
Move to Shopify and reduce day-to-day dependence on the global technology setup.
Create a fast, mobile-first experience with custom product storytelling.
Build the operations, engagement mechanics and launch muscle required for growth.
Turn broad expertise into a specific buyer promise.
Desktop and mobile journeys for past and upcoming products.
Custom mechanics designed to create repeat engagement.
Launch readiness, content updates and continuous optimisation.
A custom launch system that captured early demand and rewarded customers, before the product even shipped.
Shopify analytics show strong growth across sales, traffic and orders.
Demand generation and digital experience were planned as one launch system.
Pre-book and get ₹7000 worth of benefits
Our door is always open for a good cup of coffee.
F-301, 2nd Floor, Ch Himmat Singh Marg,
Opp. Port Side Cafe, Lado Sarai
New Delhi 110030, India
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